Smiling Button designs 100% cotton, Made in the USA, play dresses for girls size newborn to 10 years old!


Smiling Button design’s 100% cotton, Made-in-the-USA, play dresses for girls size newborn to 10 years. The dresses are available in 8 classic silhouettes with patterns that change seasonally, each dress is crafted with pockets and our signature smile patch!

Caroline Leed launched Smiling Button in the spring of 2015. As a child, every one of her outfits-from her mint green dress to her trusty overalls-was accessorized with a yo-yo and topped with a tiara. She designs for that same young girl. Today, when Caroline rolls up with her overalls and heads to the office, she knows there’s no demographic she’s better suited for, and no demographic she’d rather dress.